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- Primrose School of Exeter
Primrose School of Exeter
LICENSEDLicensing facts on this page were last checked against the state record on . We republish the public licensing record and label absent fields plainly rather than leaving them blank. Where our data comes from · Report an error
On record in New Hampshire.
Pin located from the licensed address with the US Census geocoder. New Hampshire does not publish coordinates for this provider.
5 McKay Drive, Exeter, NH 03833
- Hours
- 7:30 AM–5:30 PM
- Licensed for
- 208 children
Amenities and accessibility
From the business
- Identifies as veteran-owned
- Identifies as women-owned
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
Amenities
- Gender-neutral restroom
Planning
- Appointment required
Parking
- Free parking lot
- On-site parking
Reported on the provider's Google business listing, not verified by the state.
The public record
- License number
- CCCB-07038
- License status
- LICENSED
- License type
- Infant/Toddler Program;Group child care center;Preschool Program;School Age Program
- Licensed capacity
- 208 children
- Address
- 5 McKay Drive, Exeter, NH 03833
- County
- Not listed
- Phone
- +16035833860
- Website
- Not listed
This page republishes the public license record maintained by the DHHS, Child Care Licensing Unit. Fields marked "Not listed" are absent from the state's published data, not hidden. Verify current license status with the agency before enrolling.
From Google
Recent parent reviews
The 6 most recent of 23 Google reviews. Scroll for the rest of them.
When we first started, things were great, the building is very clean and spacious, and Ms. Bri was always so joyful greeting us at the front everyday. She learned my children's names so quickly and was the best part of our morning! After a few months, things started to shift where we started to experience new teachers almost constantly.This meant by daughter started to get very upset at drop off and she was no longer comfortable. I started to witness teachers being unsupported and clearly overwhelmed. I stopped showing up with my daughter and gave our notice. I reached out to the owner to discuss a few things, she never replied, I followed-up, she never replied. It wasn't until I escalated the conversation copying other staff members on the email, that she finally responded. When she finally responded, she quoted the handbook multiple times, so I quoted the handbook back to her '"When feedback is provided, our team will follow up promptly via email to discuss concerns and explore possible solutions' - she was not even following her own handbook, but holding me to the handbook. It was honestly shocking to see how she was treating me regarding the departure and the concerns I raised. This childcare community in Exeter is small and tight knit, and sadly I am not alone in my experience with the owner. I think the teachers have typically been great, I think the turnover is a leadership issue, based on my experience with the owner.
Kaitlyn McIntyreMay 5, 2026We can’t say enough good things about Primrose. We originally enrolled our son starting at six months old and had such a positive experience — the teachers and staff are incredibly caring, communicative, and genuinely invested in each child’s unique needs, schedules, and overall well-being. From the moment you walk in, your child is greeted by name, and even the front staff take the time to know both the children and their families. It truly feels like a community. We briefly explored another option due to commute logistics, but it quickly became clear that the level of care and environment at Primrose stood apart. Finding the right place for our son mattered more than convenience, and Primrose truly felt like home for him — so we came back. That says everything. The care, structure, and warmth here are exceptional, and we’re so grateful to be part of this community. Highly recommend.
Sydney GermaineFeb 19, 2026We couldn’t be happier with Primrose Exeter. From the moment we walked in, we felt a sense of warmth and security. The staff and owner are exceptional at creating a stimulating and fun environment. The app is easy to use for messaging admins or teachers and getting updates and pictures throughout the day. Highly, highly recommend. We have one 3 year old at the school and one who just graduated in August.
Kelsey AndersonOct 22, 2025Primrose has been a wonderful experience for my foster children. They are so welcoming, and have loved and embraced these children. Every morning my little one runs in and gives hugs to the administrators and his teachers. I'm impressed with the constant updates and communication as well as the cleanliness and organization of the center. Everyone is so caring.
Kayla ArsenaultOct 22, 2025We have had the pleasure of using Primrose schools in two states (GA and NH) and we have been nothing short of blown away by how well they have cared for our children. Currently, we have a two-year-old at Primrose in Exeter. She is welcomed and loved by the teachers and the kids. We feel that it is a safe place to bring our daughter, but beyond that -,they consistently exhibit a structured environment and work on learning, exploring, and social skills rather than just babysitting. We have high standards for our kids and they exceed all expectations. Would highly recommend!
Ryan HodgemanOct 22, 2025We’ve had the pleasure of watching both of our boys grow through the Primrose School in Exeter. Our oldest recently graduated, and our youngest is still thriving there. Throughout their time at Primrose, our children have loved the friendships they’ve made and the wonderful teachers who have guided them along the way. The staff has always been incredibly supportive and flexible, helping us navigate both developmental and social milestones with care. Most importantly, they’ve been dedicated to ensuring our boys are happy, healthy, and continually growing emotionally, socially, and academically throughout their journey at Primrose. We are grateful for the experience our family has had here and would recommend Primrose School of Exeter to any family looking for a nurturing, supportive, and enriching environment for their children.
Leah GriffinOct 10, 2025
Reviews shown verbatim as published on Google Maps.
How the reviews split
The 4.5 average comes from 23 Google reviews. An average hides whether opinion is consistent or divided, so the spread is shown too.
- 5 star20
- 4 star0
- 3 star0
- 2 star1
- 1 star2
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